Kenya Accreditation Service (KENAS) is the Sole National Accreditation Body (NAB) mandated to offer accreditation services in Kenya. It is established under the States Corporations Act, Cap 446; vide Legal Notice No. 55 of May 2009. It gives formal attestation that Conformity Assessment Bodies (CABs) are competent to carry out specific conformity assessment ...
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Marketing & Engagement Specialist (Business Development)-Component V Coordinator (Ref.:2025/EAPK/02)
The duties and responsibilities of the selected candidate will entail:
Lead the implementation of Component V of the Enhancement of Accreditation Programme in Kenya Project, focusing on marketing, communication, and business development.
Developing and analysing the implementation of policies, strategies and guidelines for business development and partnership;
Developing and implementing strategies to increase sales, brand awareness and provide guidance on application accreditation requirements to increase client numbers;
Developing and implementing information on market trends, mapping potential clients and convert new clients to accreditation services;
Developing and monitoring information on the review of Service’s business development plan;
Leading sales and marketing of accreditation services;
Identifying and pursuing new business opportunities to expand the customer base;
Implementing the organization’s marketing strategy;
Implementing and maintaining memoranda of understanding, developing project proposals, cooperation agreements and joint programs with government ministries, regulatory agencies, international accreditation networks, development partners, academic and research institutions;
Analysing data trends and establishing partnerships and networks with national, regional, development partners and international organizations;
Developing and managing project proposals and memoranda of understanding, collaborations and project partnerships;
Collating information and presenting proposals, quotations and contract documentation;
Developing and tracking Customer relationship management database and customer retention mechanisms;
Developing and implementing initiatives for client retention and customer relationship management;
Preparing and executing promotional campaigns, events, awareness sessions and one-on-one engagements; and
Collating industry trends, competitor conformity assessment activities and accreditation demand across sectors.
Academic and Professional Qualifications
Bachelor’s degree in Business Administration/Management, Commerce (Marketing Option, Economics, Marketing, Project Management or equivalent qualification from a recognized institution.
A master’s degree in a relevant field is an added advantage
At least 4 years of experience in Business Development and Marketing.
Membership to a relevant professional body or its equivalent in good standing.
Proficiency in Computer applications
Fulfil the requirements of Chapter Six (6) of the Constitution
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