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  • Posted: Dec 17, 2025
    Deadline: Not specified
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  • We offer top-notch, long term Car financing in Nairobi and Mombasa to our prospective customers, which is up to 80% of any car's value. With MOGO’s efficient mode of services, you get to drive your dream car in a very short period of time at a very convenient interest rate.

    We have more than 6 years’ experience providing fin...
    Read more about this company

     

    Marketing Specialist – Direct Marketing (Emails & SMS)

    Key Responsibilities:

    • Develop and manage the email and SMS marketing calendar, aligned with campaigns and product launches, promotions, segments and retention efforts.
    • Build and maintain subscriber/contact lists, segment audiences by product (car loan vs tuk-tuk), customer lifecycle stage (prospect, applicant, existing customer, repeat customer), behaviour, demographics, channel preference and campaign objective.
    • Develop, write, design (or coordinate with designers) and schedule email and SMS messages: promotional, lifecycle (nurture), win-back, retention, transactional and triggered messages.
    • Set up and manage automation workflows (brochure nurturing, reminder flows, repayment reminder flows, loyalty flows) and integrate with CRM/marketing automation platform.
    • Conduct A/B testing (subject lines, message content, send time, cohort segmentation, SMS copy) and analyze results to optimize performance and conversion.
    • Monitor deliverability, open rates, click through, conversion, unsubscribe/churn rates, spam complaints and ensure best practices (compliance with Kenyan data protection laws, anti-spam regulations, subscriber opt-in/opt-out).
    • Coordinate with Content Strategist, Videographer and Influencer Manager to source copy/assets and ensure email/SMS messaging is consistent with brand tone and campaign visuals.
    • Provide regular reports on channel performance: list growth, segmentation performance, conversion to leads/applications, revenue attribution, cost per response, ROI.
    • Recommend improvements: new segments, dynamic content, personalization (e.g., first-time car owners, upgrade tuk-tuk drivers), triggered behavior-based flows.
    • Maintain data hygiene: suppression lists, inactive contacts, contact data quality and compliance with regulations (e.g., Kenya Data Protection Act).
    • Stay current with direct marketing trends (personalization, mobile-first SMS strategies, rich SMS/MMS, cross-channel integration) and propose innovations.

    What you will need:

    Skills & Competencies:

    • Bachelor’s degree in Marketing, Communications, Business or related discipline.
    • 2-4 years’ experience in email/SMS marketing or direct marketing.
    • Hands-on experience with marketing automation tools/platforms (e.g., Mailchimp, HubSpot, Salesforce Marketing Cloud, SMS platforms) and segmentation tools.
    • Strong analytical skills: ability to interpret data, create reports and make optimization recommendations.
    • Excellent copywriting/editing for short-form (SMS) and longer-form (email) content.
    • Experience with A/B testing, campaign optimization, deliverability best practices.
    • Familiarity with CRM data flows, integrations and lifecycle marketing.
    • Good project management, coordination with multiple stakeholders, and ability to multi-task in a dynamic environment.

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    Customer Care Agent

    Key Responsibilities:

    Customer Interaction:

    • Respond promptly to customer inquiries via phone, email, live chat, and social media.
    • Handle customer complaints, provide appropriate solutions, and follow up to ensure resolution.
    • Maintain a positive, empathetic, and professional attitude toward customers always.
    • Application Leads Generation: All inquiries received by the agent and the application details shared by the agent must be

    Problem Resolution:

    • Identify and assess customers' needs to achieve satisfaction.
    • Troubleshoot and resolve customer issues accurately and efficiently.
    • Take the extra mile to engage customers: Go beyond the basic requirements to make sure the customer has a positive experience, which could include personalized follow-ups, special offers, or simply making the interaction more pleasant.
    • Identify and assess customers’ needs to achieve satisfaction: Listen to the customer’s concerns, ask probing questions, and determine the best solution to meet their needs.
    • Build sustainable relationships and trust with customer accounts through open and interactive communication: Engage with customers in a way that builds long-term relationships, ensuring they feel valued and understood.
    • Escalate unresolved issues to the appropriate departments or management.

    Product Knowledge:

    • Develop a deep understanding of the company’s products and services.
    • Stay updated with product changes and enhancements to provide accurate information.

    Documentation and Reporting:

    • Document all customer interactions, inquiries, and complaints in the CRM system.
    • Prepare and maintain detailed records of customer interactions and transactions.
    • Provide accurate, valid, and complete information by using the right methods/tools: Ensure that all information given to customers is correct and comprehensive, using the company's resources effectively.
    • Provide feedback on the efficiency of the customer service process.

    Team Collaboration:

    • Collaborate with other team members to ensure consistent and high-quality customer service.
    • Participate in team meetings, training sessions, and ongoing professional development.

    Meet Set Targets

    • Set to meet the targets and KPIs given either personal or team based.

    What you will need:

    Qualifications:

    Education:

    • High school diploma or equivalent; a college degree is preferred.

    Experience:

    • Previous customer service experience is preferred.

    go to method of application »

    Public Relations Manager

    The PR Manager at MOGO Kenya owns the reputation, external voice and media presence of the brand. This role will build the company’s visibility and credibility among stakeholders — including media, regulators, industry associations, customers, and the public — supporting our growth in vehicle logbook loans (car, boda, tuk-tuk). You will craft and manage strategic earned-media, thought leadership, crisis-communication, brand narrative and reputation programs in Kenya (and potentially regional East Africa).

    Key Responsibilities:

    • Develop and execute a comprehensive PR strategy that supports MOGO’s business objectives, brand values and communications calendar.
    • Build and maintain strong relationships with media (print, broadcast, digital), influencers, industry analysts, regulators and relevant stakeholder groups.
    •  Draft high-quality press releases, feature articles, media kits, executive correspondence, speeches, talking points and Q&As.
    •  Organise and manage media events — press conferences, media tours, roundtables, stakeholder briefings, product launches, community outreaches — ensuring brand story is delivered effectively.
    •  Monitor media coverage and sentiment, prepare insights/reports and advise senior management on reputation risks and opportunities.
    •  Serve as key point of contact for press enquiries, media incidents, reputation issues and crisis communications; coordinate internal teams (Legal, Risk, Compliance) where required.
    •  Work closely with Marketing and Communications teams to ensure alignment of PR with integrated campaigns, field activations, social media pushes and other stakeholder communications.
    •  Develop and maintain the brand’s narrative, key messages and positioning across external communications.
    •  Develop thought-leadership content for senior executives (op-eds, interviews, panel participation) to raise MOGO’s profile in the vehicle-finance, fintech and lending space in Kenya.
    •  Manage PR budgets, vendor/agency relationships, contracts and ensure timely execution.
    •  Provide regular reporting (monthly/quarterly) on PR outcomes: media reach, sentiment, share of voice, coverage quality, corporate reputation tracking, earned media value

    What you will need:

    Skills & Competencies:

    • Bachelor’s degree in Communications, Public Relations, Journalism or related field.
    • Minimum 5 years’ experience in PR, corporate communications – ideally with Kenya.
    • Strong network of media, journalists and influencers in Kenya.
    • Excellent writing, editing and verbal communication skills.
    • Strong stakeholder management skills (internal: Marketing, Legal, Risk; external: media, regulators, industry forums).
    • Ability to operate under pressure, manage crisis communications and rapidly respond to media enquiries.
    • Analytical mindset to measure PR effectiveness, produce reports and provide recommendations.
    •  Budget management and vendor/agency oversight experience.

    Method of Application

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