Adoption Lead at HF Group

Principle Accountabilities

• Develop and execute user adoption strategies and change management plans aligned to each digitization initiative – for internal back office and external customer facing initiative.
• Lead change impact assessments, stakeholder mapping, and readiness evaluations across subsidiaries.
• Work closely with communication teams to deliver timely, targeted messaging and engagement content.
• Serve as the key liaison between the tribe and end-users across all subsidiaries (bank, property, insurance, foundation).
• Facilitate engagement forums (demos, roadshows, feedback sessions) to ensure user concerns and insights are captured and addressed.
• Coordinate communication campaigns to build awareness and excitement around new digital capabilities.
• Coordinate development and delivery of end-user training, job aids, and user guides tailored to subsidiary-specific operations.
• Work with HR and Learning & Development to integrate digital capability-building into training calendars.
• Track training effectiveness and iterate based on user feedback.
• Establish feedback loops post-deployment to gather user insights, adoption bottlenecks, and improvement suggestions.
• Collaborate with Product Owners, Designers, and Engineers to translate feedback into iterative enhancements.
• Monitor and report adoption metrics and KPIs regularly to the Tribe Lead and Innovation Council.
• Understand operational nuances of each subsidiary and adapt rollout plans accordingly.
• Partner with subsidiary champions to promote on-ground adoption and monitor success.

Key Competencies and Skills

• Change Management Expertise -Manages resistance and fosters a culture of innovation and continuous improvement.
• Digital Fluency -Can articulate the value and practical application of digital solutions to end users.
• User-Centered Communication -Engages diverse stakeholders through targeted messaging, training, and updates.
• Stakeholder Engagement and Influence -Builds strong relationships with business users, leadership, and technical teams.
• Analytical Thinking -Identifies adoption gaps and proposes data-driven interventions.
• Process Orientation -Helps users visualize how digital workflows integrate into daily operations.
• Problem-Solving and Agility -Anticipates user challenges and proactively offers solutions.
• Strong communication and interpersonal skills

Minimum Qualifications, Knowledge and Experience

• Bachelor’s degree in Business, Information Technology, Communication, or a related field.
• Professional certification in Change Management (e.g., PROSCI) or Agile is an added advantage.
• 7+ years of experience in user adoption, change management, or project implementation within digital or transformation programs.
• Experience working across multiple business units or subsidiaries in a group or matrixed organization.