Parapet Cleaning Services is an ISO 9001:2008 certified company and the leading professional cleaning and allied services company in Kenya. As part of the elite group of Top 100 companies in Kenya, members of the International Sanitary Services Association (ISSA), International Detailers Association (IDA), and the Kenya Professional Cleaners Association (KPC...
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We are seeking to discuss this position with interested candidates with suitable skill and experience. The Marketing & Communications Executive plays a pivotal role in driving the company’s brand strategy, enhancing customer and employee experiences, and maximizing digital engagement. This multifaceted position demands creativity, technological acumen, and strategic insight to manage and evolve the company’s digital footprint, media outreach, internal communications, and strategic partnerships. The incumbent will champion a unified brand presence and lead marketing initiatives that align with the company’s business goals.
Key Accountabilities
Brand & Creative Leadership
Develop and implement brand strategy across all company platforms
Maintain and apply visual identity guidelines consistently
Provide creative direction for campaigns, corporate events, and internal initiatives
Digital Marketing & Engagement
Oversee all digital platforms (website, social media, email, paid ads)
Lead SEO/SEM strategies and analyze web traffic to optimize online presence
Create and publish multimedia content including graphics, video, and written narratives
Monitor competitor activities and emerging trends in digital media
Communications & Public Relations
Develop and execute internal and external communication plans
Build relationships with media outlets and manage press releases
Business Unit Sales & Marketing
Cadre Management
Reporting Line Head of Sales & Marketing
Direct Reports The position has no direct line reporting responsibilities
Train staff on brand-aligned communication practices
Customer & Employee Experience
Coordinate internal engagement campaigns to nurture brand culture
Organize customer-centric events such as Customer Service Week
Promote consistent messaging and tone across the organization
Strategic Partnerships & Sponsorships
Identify and cultivate partnerships aligned with brand and growth strategy
Manage sponsor relationships and enhance stakeholder visibility
Market Intelligence & Thought Leadership
Conduct market and competitive analysis to inform marketing strategies
Support sales campaigns with digital tools and performance metrics
Forecast trends and optimize marketing spend based on analytics
Skills & Qualifications
Requirement Details
Education Bachelor’s degree in Marketing, Advertising, or related field
Experience Minimum 3–5 years in a similar capacity, with demonstrable digital marketing achievements
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