Senior Manager, Digital Growth & Commercialization at Yara International

Responsibilities

• Lead a growth & commercial team responsible for the commercialization and user acquisition of digital solutions in East Africa, comprising of marketing, pricing, digital customer support and regional growth & commercialization staff
• Defining integrated digital offers tailored to different markets and customers including full end to end customer success management.
• Pricing of digital offers to secure viability across offerings.
• Defining and implementing go-to-market strategies to best serve key regions and target farmers.
• Supporting solution teams through local customer insights, needs, and user analytics
• Work closely with Digital Incubation Manager on current MVP’s in market – handling all GTM plans.
• Collaborate with the local leadership team, across the transform portfolio of new revenue models, digital services, new markets, new channels.
• End to end ownership of go-to-market strategies, country legal clearance and compliance, commercial business case, budget and resource requirements.

Profile

• Awareness and understanding of new digital business models and new digitally-enabled business models in the crop nutrition space.
• Insights into the dynamics of smallholder markets across Africa and understanding of fertilizer and ag-input business models a key upside, given the multiple interactions with the fertilizer business.
• Experience/awareness in the commercialization of digital products and services or IoT solutions from concept through to commercial release.
• Experience/awareness in integrating digital services and products with traditional business models in and/or in an industry with similarities to the agriculture value chain, farming, and farmer needs.
• Previous management experience of a commercial team including multiple managers in remote locations.
• Aligned with our principles: agile, customer-centric, lean, service-oriented architecture, self-organization, transparency

Additional Information

We strive to reflect the diversity in society and encourage all qualified applicants from all background to apply. We are committed to creating a work environment that fits gender equality and allows combining career progress with the needs of a family or other personal circumstances

Why us?

• Evolving tech development division of an established agricultural products and services company.
• Explore and develop digital, software, hardware products, which provide value to farmers, smallholder communities and the value chain.
• Be part of our mission to build sustainable solutions that benefit humanity and the environment.
• Full-time, permanent and freelance contract options available with competitive remuneration + benefits.
• Support for personal development, training and continuous learning.
• Commitment to using new technologies and frameworks, meetups, and knowledge sharing.