Account Manager at Proto Energy

Qualifications

• Bachelor’s degree in Sales and marketing or equivalent qualification.
• Minimum 4 years’ experience in a similar role.
• Proven experience in sales with a track record of meeting or exceeding sales targets.
• Proficient computer literacy.

Job role

BULK SALES GROWTH:

• Identify new opportunities for LPG sales in the assigned market to drive revenue growth.
• Prepare for and execute market growth plan for the assign area that positions the company as a preferred supplier in manufacturing, production, processing, institutions, and hospitality sector.
• Understand market portfolio, identify potential LPG installation customers and qualify them based on their needs, budget and purchasing opportunity.
• Plan and negotiate pricing, terms and conditions of sale with customers guided by internal commercial standards to secure new business, growth business and maintain assigned accounts.

ACCOUNT MANAGEMENT & RELATIONSHIP BUILDING:

• Customer and stakeholder relationship management to achieve continued business, access to information, growth prospects and competitive advantage.
• Regularly confirm customer needs and requirements including monthly LPG consumption or usage, delivery quantities, delivery time, accessibility, tank capacity, and safety
• Build long-term relationships with clients through regular communication, exceptional customer service, and tailored solutions to meet their LPG needs.
• Establish commercial competitor activities including new installations , promotions, new entrants and weekly price surveys.

RISK MANAGEMENT & DEBT CONTROL:

• Identify and mitigate risks associated with bulk sales, including market changes, operational challenges, and customer payment issues.
• Ensure that the bulk sales receivables are effectively managed, with a focus on controlling overdue balances and maintaining a strong cash flow.
• Collaborate with the finance team to regularly review accounts receivables, addressing any collection issues promptly.

MARKET DEVELOPMENT & CLIENT RECRUITMENT:

• Develop, update and implement the Account Plan for each bulk customer and communicate the plan to all Departments involved in service delivery to the assigned accounts
• Proactively survey the market to identify new potential LPG clients in key sectors such as manufacturing, production, processing, institutions, and hospitality sector.
• Negotiating with leads and using persuasion techniques to win deals that are beneficial to the company, while also providing customers with optimal value.
• Stay informed about industry trends and competitors to identify new opportunities for growth and innovation.

COLLABORATION & CROSS-FUNCTIONAL COORDINATION:

• Collaborate with other departments, including Operations, Logistics, and finance to ensure smooth execution of sales and deliveries.
• Work closely with finance and legal teams to ensure all bulk sales customer recruitment meets company policy while ensuring the potential customer is well informed.
• Track and regularly report to the management on individual performance against set Key Performance measures, ensuring that targets are met and strategies are adjusted to optimize sales and profitability.