Senior Retail Relationship Officer at Affinity Ghana

Job summary

• As the Senior Retail Relationship Officer, you are responsible for managing customer expectations, identifying new business opportunities, and recording daily customer transactions to achieve the assigned asset and liability targets.
• You will grow and retain a portfolio of customers by performing a proactive, mobile, value-adding financial role, ensuring that a full array of customized and relevant financial solutions and services tailored to meet the growth needs and potential of the customers are provided. 

Key responsibilities

• Studies the market to identify the needs and expectations of customers
• Designs and implements techniques for educating old and new customers on the benefits of the new product or service
• Executes sales campaigns to attract new customers to grow the deposit and loan portfolios per assigned targets
• Records transactions of customers using approved forms/templates including the use of digital channels
• Provides prompt personalized and efficient customer service to the Retail Banking
• Customers, deepen existing customer relationships through cross sell thereby increasing asset and liability portfolios
• Maximize uptake of products by existing and new customers through lead generation, courtesy calling and cross selling of asset and liability products

Key skills and requirements

• Excellent interpersonal, oral and written communication skills
• Understanding value prepositions in retail market segments
• Good marketing skills and a general knowledge of sales techniques
• Proficient in the use of computers and software such as MS Word, MS Excel, MS 
• Outlook, and MS PowerPoint. 

Education and professional training

• Bachelor’s degree in Business Studies, Business Administration, Business 
• Management, Commerce, Finance, Accountancy, Banking, or any related field. 
• At least 5 years of work experience in selling deposit and loan products in a bank 
• or other financial institutio