Current Opportunities at Crestwood

Job Description

• We are seeking an innovative and experienced Brand Manager to join our team. The Brand Manager will be responsible for developing and implementing comprehensive brand strategies that align with the company’s objectives and market trends. This role requires a strategic thinker with a strong understanding of market research, brand positioning, and consumer behavior.

Responsibilities

• Brand Strategy Development: Develop and implement comprehensive brand strategies that align with the company’s objectives and market trends. Define the brand’s positioning, values, and unique selling propositions (USPs).
• Market Research and Analysis: Conduct market research to understand consumer behavior, market trends, and the competitive landscape. Analyze data to identify opportunities for brand growth and areas for improvement.
• Brand Identity Management: Ensure consistency in brand messaging, tone, and visual identity across all marketing channels. Oversee the creation and maintenance of brand guidelines.
• Marketing Campaigns: Plan and execute marketing campaigns to promote the brand and its products or services. Coordinate with the marketing team to develop advertising, promotional materials, and digital content.
• Budget Management: Develop and manage the brand budget, ensuring efficient allocation of resources. Track and report on the financial performance of brand activities.
• Stakeholder Collaboration: Collaborate with internal teams such as sales, marketing, and product development to align brand strategies. Manage relationships with external partners, such as advertising agencies, designers, and market research firms.
• Brand Performance Monitoring: Track and analyze key performance indicators (KPIs) to measure the success of branding efforts. Use insights to refine strategies and improve brand performance.
• Customer Engagement: Develop strategies to enhance customer engagement and loyalty. Monitor customer feedback and respond to inquiries or issues to maintain a positive brand image.
• Digital and Social Media Management: Oversee the brand’s presence on digital platforms, including websites, social media, and online advertising. Develop and execute social media strategies to increase brand visibility and engagement.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience (3-5+ years) in brand management or a similar role.
• Strong understanding of market research, consumer behavior, and competitive analysis.
• Excellent communication and presentation skills.
• Ability to manage multiple projects and work under pressure.
• Creative thinking and problem-solving skills.
• Proficiency in brand marketing strategies and campaign development.
• Strong organizational and project management skills.

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Job Description

• Are you a visionary with a knack for bringing creative concepts to life? Do you have a passion for leading design teams and crafting visually stunning projects? If so, we want you to join our dynamic team as an Art Director.

Responsibilities

• Concept Development: Collaborate with creative teams to develop visual concepts and ideas that align with the project’s objectives.
• Design Leadership: Guide and oversee the design process, ensuring that all visual elements are cohesive and on-brand.
• Project Management: Manage timelines, budgets, and resources to ensure projects are completed efficiently and within scope.
• Team Collaboration: Work closely with copywriters, graphic designers, multimedia producers and other creative professionals to bring concepts to life.
• Client Communication: Present ideas and concepts to clients, incorporating their feedback into the final design.
• Quality Control: Review and approve designs, artwork, photography, and graphics to ensure high standards of quality.
• Trend Analysis: Stay updated with industry trends and incorporate contemporary styles and techniques into projects.
• Brand Consistency: Ensure that all visual materials align with the brand’s identity and guidelines.
• Problem-Solving: Address and resolve any design-related issues that arise during the project.
• Mentorship: Mentor and provide guidance to junior designers and other team members.

Requirements

• Bachelor’s degree in Design, Fine Arts, or a related field.
• Proven experience (5+ years) as an Art Director or in a similar role within an agency setting.
• Strong portfolio showcasing creative and innovative design solutions.
• Excellent leadership, communication, and project management skills.
• Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Ability to think strategically and translate client needs into compelling visual designs.
• Strong understanding of branding, typography, color theory, and layout principles.
• Up-to-date knowledge of industry trends and best practices.
• Exceptional problem-solving abilities and attention to detail.
• Passion for mentoring and developing junior talent.

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Job Description

• We are looking for you if you have a passion for communications and a knack for connecting with people. You live and breathe communications, both online and offline. You’re a master at building strong relationships with the media, clients and colleagues.

Responsibilities

• Developing PR Strategies: Craft comprehensive plans to boost our client’s visibility and reputation.
• Media Relations: Build strong relationships with journalists, bloggers, and influencers to secure positive coverage.
• Content Creation: Write engaging press releases, speeches, and other PR materials to convey key messages effectively.
• Crisis Management: Develop and execute crisis communication strategies to protect clients' reputation during tough times.
• Event Management: Plan and execute impactful events like press conferences, product launches, and promotional activities.
• Social Media Management: Oversee social media strategy and content to engage and grow our audience.
• Market Research: Conduct research to understand public perception and identify opportunities for positive exposure.
• Stakeholder Communication: Engage with customers, employees, investors, and the community to foster positive relationships.
• Brand Messaging: Ensure consistent and coherent messaging across all communication channels.

Requirements

• Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.
• Proven experience (2-3+ years) in PR or a similar role.
• Excellent written and verbal communication skills.
• Strong understanding of media relations and social media strategies.
• Ability to manage multiple projects and work under pressure.
• Creative thinking and problem-solving skills.
• Exceptional organizational and event planning skills.