Job Openings at Kenafric Industries

Job Summary:

• Plan, coordinate, and execute all consumer-facing activations that bring the brand experience to life - including on-ground events, sampling programs, and experiential marketing. Ensure alignment with brand strategy, seamless execution, and measurable results.

Key Responsibilities:

• Plan & execute activations, events, and sampling across all brands in line with marketing goals.
• Collaborate with creative agencies to turn campaign ideas into engaging on-ground experiences.
• Manage promoters, vendors, and logistics for flawless execution. Develop rollout plans with clear budgets, timelines, and KPIs.
• Work with trade marketing & digital teams for integrated consumer touchpoints.
• Lead post-event evaluations - analyze participation, reach, sampling data & ROI.
• Maintain POSM & activation material inventory with accountability.
• Capture field learnings & consumer insights for continuous improvement.
• Represent marketing in planning sessions with sales, distribution & PR teams.
• Important: We never request payment during recruitment. Stay alert against fraud.

Qualifications:

• Bachelor's degree in Marketing, Business, or related field.
• 4-6 years' experience in brand activations, experiential marketing, or events (FMCG/agency preferred).
• Proven experience managing field teams, vendors & agencies.
• Track record of delivering large-scale activations & meeting KPIs.

Key Skills:

• Strong project management & organizational skills.
• Excellent communication, interpersonal & negotiation abilities.
• Energetic, detail-oriented, and execution- driven.
• Solid grasp of event production & consumer engagement trends.
• Strong reporting & analytical capability.

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Job Summary:

• Translate brand strategy into powerful digital executions that boost visibility, engagement, and conversion across all online platforms. Lead the full cycle of digital campaigns from concept to performance analysis - ensuring creative excellence and consistent storytelling.

Key Responsibilities:

• Execute digital marketing plans for each brand - covering social media, influencer, and paid media campaigns.
• Collaborate with creative & media agencies to deliver on-brand, goal-aligned campaigns.
• Develop and manage content calendars for timely rollout of assets.
• Oversee daily digital operations, including social media engagement and community growth.
• Manage influencer partnerships end-to-end with measurable impact.
• Analyze campaign results and optimize for performance and ROI.
• Lead reviews with agencies and internal teams to assess outcomes.
• Stay updated on digital trends and recommend new engagement ideas.
• Ensure content follows brand tone, visual consistency, and compliance standards.

Qualifications:

• Bachelor's degree in Marketing, Communication, or related field.
• 5+ years' experience in digital marketing (FMCG or agency preferred).
• Proven track record managing end-to-end campaigns, agencies & influencers.
• Strong experience with paid media tools, analytics, and digital project management.

Key Skills:

• Expert in digital strategy, social media, influencer marketing & analytics.
• Strong project management & execution focus.
• Excellent stakeholder & cross-functional collaboration skills.
• Strong analytical, reporting, and optimization capabilities.