Digital Brand Manager at Java House

The successful candidate will be responsible for developing and delivering Java House’s group digital brand strategy.

Digital Brand Manager Job Responsibilities

• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns.
• Design, build and maintain our social media presence.
• Provide clear transparency of campaign effectiveness and marketing activities to the management team.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Collaborating with the Branded Content team in obtaining the right content for all digital assets of Java House Group
• Leverage analytics and reporting capabilities to promote engagement across audience segments, measure performance, and develop new strategies.
• Managing Net Promoter Score feedback and systems and onboarding new locations.
• Provide regular, detailed reporting using data gathered via all feedback systems.
• Managing the digital talent recruitment platform; including analysis that can help guide talent recruitment.
• Managing SMS platforms and assets such as shortcodes and alphanumeric IDs.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Authoring copy for online and SMS marketing.
• Tracking e-commerce sales and updating and managing e-commerce platforms.
• Working with internal and external teams to develop and implement new technology-driven solutions.

If you believe you fit the bill, apply below. The full job description can be found under ‘Supporting Documentation’.