Sales Representative at Kenafric Industries

Department & Section: Sales and Distribution

Location: Designated Regions

Main Purpose of this Position: Achieve regional direct sales targets to deliver growth, profitability and cash flow objectives as per the business objectives.

Key Deliverables for this Position

• Achieve direct Sales targets & customer base growth
• Achieve cash flow targets through timely collections
• Achieve quality of sales
• Achieve Customer Satisfaction

Key Responsibilities

• Implement the sales strategy while monitoring the scope areas in line with overall strategy, policies, processes and procedures achieve the institutions objectives.
• Ensuring optimum secondary sales from customer to enable meeting Customer targets,
• Reconciliation of secondary sales accounts with regional customers
• Reporting market trends and competitive information to sales, product development and merchandising for growth of sales and profitability.
• Recruitment of new retail outlets and adding to the KIL’s customer database for business growth.
• Developing customer relationships through regular visits , ensuring that product availability, distribution and opportunities are grasped.
• Ensuring daily, on time error free and in-full order fulfillment
• Timely reporting of secondary sales on a daily basis to the ASM
• Implementing best practices in respective areas of work
• Implementing product quality, customer & Service Excellence and Change initiatives to achieve desired business plans and culture

Financial Resources / Other key Resources / Assets

• Money
• Finished Goods

Internal

• Marketing
• Supply Chain
• Finance
• Insurance

External

• Distributors
• Customers

Academic Qualifications

• Diploma in Sales and marketing or related business field.

Job / Functional Skills

• Leadership Skills
• Reporting Skills
• Sales & Marketing Skills
• Relationship Management Skills
• Interpersonal skills
• Decision Making Skills

General Skills

• Teamwork
• Communication Skills
• IT skills
• Customer Service
• Time Management

Behavior

• Customer centric
• Ownership
• Continuous improvement
• Leadership

Relevant Experience

• At-least 2 year(s) relevant experience.
• Experience in the Beverage Industry will be an added advantage.