Marketing and Communications Manager at Serena Hotels

Key Responsibilities:

Content Management

• Responsible for the process of content creation in line with the business goals and objectives, and the management of the same.

Digital Marketing and Social Media

• Develop and oversee the successful implementation of the corporate digital marketing strategy.

Events and Exhibitions Management

• Assist in the development and implementation of advertising and promotional campaigns designed to generate sales
• Responsible for management of Corporate events, functions and exhibitionsCommunications and Public Relations

Responsible for developing the company’s communication and PR strategy and execution of the same.

Experience and personal qualities

• This role will require an experienced marketing and communications professional with high levels of ambition and commitment.

The following qualifications/experience are preferred:

• Degree qualification (preferably in Marketing, Media, Communications or Journalism).
• Masters’ qualification (preferably in Communication, Digital Marketing, Media, or Journalism) will be an added advantage.
• Experience in leading and managing diverse and cross functional teams.
• Strong analytical skills, data-driven thinking and keeping update with latest marketing trends and practices are added asserts.
• Experience in developing and managing strong and complex relationships across countries as part of a centralized function; and externally with multiple stakeholders.
• Expected to have good project management skills.
• Excellent verbal and written communication skills are a key requirement.
• Experience in managing external PR, digital marketing and other consulting firms
• Ability to create marketing concepts and brand positioning.
• A minimum of at least five (5) years of relevant work experience.