Marketing Lead at Built

About The Job
Who We Are Looking For:

• We are a fast-growing company seeking a highly motivated and experienced Marketing Lead to join our team.
• As a Marketing Lead, you will be responsible for developing and executing marketing strategies that will drive brand awareness, generate leads, and increase customer engagement. 
• You will work closely with the sales and product teams to ensure alignment and drive growth for the company.

Responsibilities will include the following

• Developing marketing strategies:
  • Responsible for developing marketing strategies and plans that align with the overall goals of Built.
• Creating marketing campaigns:
  • Oversee the development and execution of marketing campaigns, including advertising, promotions, and public relations efforts.
• Managing budgets:
  • Responsible for managing the marketing budget, ensuring that resources are allocated effectively and efficiently.
• Analyzing performance:
  • Analyze the performance of marketing campaigns to determine their effectiveness and identify areas for improvement.
• Collaborating with other departments:
  • Work closely with other departments, such as sales, product development, and customer service, to ensure that marketing efforts are aligned with overall business goals.
• Managing marketing teams:
  • Oversee a team of marketing professionals, providing guidance and support to help them achieve their goals.
• Staying up-to-date with industry trends:
  • Stay abreast of changes in the marketing industry, including new technologies, emerging platforms, and evolving consumer behavior.

Requirements:

• Bachelor's degree in marketing, business, or a related field
• 5+ years of experience in marketing, preferably in the fintech industry
• Strong understanding of marketing principles and techniques
• Experience developing and executing successful marketing campaigns across various channels
• Excellent communication and interpersonal skills
• Strong analytical skills and the ability to use data to drive decision-making
• Experience managing a team and working collaboratively with cross-functional teams
• Knowledge of marketing automation tools and CRM systems
• If you are a creative, strategic thinker who is passionate about marketing and the fintech industry, we encourage you to apply for this exciting opportunity.