Marketing Manager Sub-Saharan Africa at Align Technology

About The Job

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About This Opportunity

• As Marketing Manager Sub-Saharan Africa, you will be responsible for developing and executing the assigned marketing plan for the country in line with company strategy to deliver the objectives. 
• You will report into the Marketing Director who based in Switzerland. 
• You will be based in Ghana, with regular travel within the market and to the EMEA HQ in Switzerland.

In this role, you will:

• Translate regional marketing plan to local expectations and needs to drive brand awareness, doctor recruitment and growth including:
• Strategy Planning as part of Annual Operating Plans
• Localize campaign materials
• Media Planning including Digital
• Local evidence development (publications, speakers)
• Local Congress + exhibitions
• OPEX Budget Management
• Proactively represent the market cluster and our customers providing insights and analytics for NPD and global strategy development.
• Use analytics and insights (including campaign ROI, customer reimbursement and competition) to support execution of the marketing plan.
• Build KOL network (speakers, key customers, institutions) to support execution of the plan.
• Drive + own communication as part of a multi-disciplinary country leadership team to drive and execute the marketing plan.
• Identify and champion local growth opportunities in addition to the regional plan.

In this role, you’ll need:

• Bachelor degree or above, preferably in a marketing or business related field
• 5+ experience within marketing and/or communication management experience, preferably in the medical device or pharmaceutical industry at country level
• Industry background in the medical device field, preferably with products that are sensitive to active consumer/patient demand in Sub-Saharan Africa region
• Results oriented with a strategic mindset
• Excellent communication and presentation skills
• Fluent in English