Marketing Operations Manager at Lokalise

Role Overview

• We are looking for a motivated and experienced Marketing Operations Manager to join our team! As a Marketing Operations Manager, you will hold a cross-functional role, and be responsible for managing the day-to-day execution of our Americas’ marketing campaigns acting as trusted advisor over a significant portion of our current marketing stack, plus assisting in evaluating and implementing new tools.
• You will work closely with the regional marketing teams, revenue operations teams, marketing and sales to ensure that marketing activities are in line with our company’s mission and standards.
• You will report to the Senior Marketing Operations Manager.

You Will

• Manage all aspects of marketing operations for our growing Americas team
• Manage all aspects of campaign set-up and lead generation processes including: email deployments, email and campaign reporting, lead nurturing setup, configuration, and optimization
• Develop and execute email marketing programs, including segmentation, testing, and deployment
• Work closely with designers, developers, and project managers to implement all programmatic and operational initiatives through Marketo
• Analyze campaign performance & provide recommendations that will continuously improve campaigns
• Stay up to date with the latest trends, technologies, and methodologies for email and nurture marketing.
• Support the implementation and integration of new MarTech
• Support in overseeing integration and automation efforts across the entire MarTech stack

Key Skills / Requirements

• 3-5 years marketing experience
• Hands-on experience in Marketo and Salesforce
• Strong communication skills, both written and verbal
• Strong project management skills
• Excellent attention to detail and organizational skills
• Drive for innovation and love creative problem solving
• Excellent interpersonal and customer service skills
• Must be based in Eastern Time 

And Are

• Self-driven and capable of handling multiple tasks with competing priorities under minimal supervision
• Eager to learn
• A self-starter by nature but comfortable with working in a team

The Following Would Be Considered a Plus

• B2B SaaS experience
• Demonstrated experience in building mature marketing tech stacks, integrating tools to support business objectives and establishing processes that scale.
• Experience with Salesforce (setting up dashboards and reports) and database management concepts
• Experience with tools such as Zapier, Tray.io, or Workato
• Experience working with multicultural teams

Our Offer

• Competitive salary and employee stock options plan
• Learning & Development program
• Flexible working hours
• Unlimited vacation policy
• Health insurance
• Wellness benefits