The Sales Engineer – Boilers & Compressors will be responsible for driving revenue growth through the sale of industrial boilers, steam systems, compressed air equipment, and associated services.
This role demands a strong blend of engineering expertise, consultative selling, and commercial negotiation skills, enabling the Sales Engineer to position technically sound, energy-efficient, and cost-effective solutions tailored to customer operations.
Key Responsibilities
Technical Sales and Business Development
- Proactively identify, qualify, and develop new sales opportunities for boilers, steam systems, compressors, and compressed air solutions across industrial sectors.
- Build and maintain strong relationships with plant managers, engineers, procurement teams, and decision-makers.
- Conduct detailed site surveys, system assessments, and technical evaluations to understand operational requirements and constraints.
- Develop and present technical and commercial proposals, including equipment sizing, system layouts, energy efficiency calculations, ROI analysis, and lifecycle cost evaluations.
- Lead commercial negotiations, ensuring alignment with margin targets, contract terms, and customer expectations.
- Achieve assigned sales targets and contribute to overall business growth strategy.
Engineering and Client Support
Provide expert technical support in the application and selection of:
- Steam boilers (oil, gas, electric, biomass where applicable)
- Steam accessories and condensate recovery systems
- Air compressors (screw, piston, oil-free, high-pressure)
- Air treatment and distribution systems
- Support customers with energy optimization, efficiency improvements, and compliance with operational standards.
- Promote and cross-sell value-added services, including energy audits, calibration, preventive maintenance contracts, commissioning, and operator training.
- Liaise closely with project, service, and commissioning teams to ensure smooth handover from sales to execution.
Market Intelligence & Strategy
- Monitor market trends, competitor offerings, pricing strategies, and emerging technologies in boilers and compressed air systems.
- Track regulatory, safety, and environmental requirements affecting industrial energy systems in East Africa.
- Provide market feedback to management to support product development and sales strategy refinement.
Reporting & Internal Coordination
- Maintain accurate records of leads, opportunities, quotations, and forecasts using CRM systems.
- Prepare regular sales reports, pipeline updates, and market intelligence summaries for management.
- Coordinate with finance and logistics teams on pricing approvals, delivery schedules, and payment milestones.
Health, Safety & Compliance
- Ensure all proposals and recommendations comply with applicable safety standards, statutory regulations, and pressure equipment requirements.
- Promote safe working practices during site visits and technical assessments.
Key Performance Indicators (KPIs)
- Achievement of annual and quarterly sales targets
- Growth in boiler and compressor solution sales
- Conversion rate of leads to closed contracts
- Gross margin performance
- Customer satisfaction and repeat business
- Accuracy of sales forecasts and CRM reporting
What Success Looks Like
- Consistent delivery of profitable boiler and compressor projects
- Recognition as a trusted technical advisor by clients
- Strong collaboration with internal teams resulting in smooth project execution
- Tangible energy efficiency improvements for customers
Qualifications and Skills
Required
- Minimum 4+ years’ experience in technical sales within the industrial, energy, boilers, or compressed air sector in Kenya or East Africa.
- Strong technical background in boilers, steam systems, and compressed air applications.
- Ability to interpret engineering drawings, specifications, and performance data.
- Excellent communication, presentation, and negotiation skills.
- Willingness to travel extensively to customer sites across the region.