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  • Posted: Jan 18, 2023
    Deadline: Not specified
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    Publicis Groupe Africa is the leading full-service network spanning the African Continent.Part of one of the worlds largest communications holding companies, we are the fastest growing network of communication agencies in Africa. Weve sought out the best agencies in each country to form teams that are diverse, homegrown, and undeniably African.


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    Digital Executive

    Job Description

    • The Role focuses on planning, execution, optimization and reporting of online marketing efforts.
    • Develop and manage digital marketing campaigns.
    • Create engaging content such as social media/blog posts and video content.
    • Manage and grow online communities on web and social media.
    • Measure and report on the performance of digital marketing campaigns.
    • Identify trends and insights and optimize spend and performance based on the insights.
    • Brainstorm new and creative growth strategies.
    • Collaborate with internal teams and agencies to create digital solutions such as landing pages, AR Filters, Bots and optimize user experience.
    • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

    Qualifications

    • 2 to 4 years of experience as Digital Marketing Executive or similar role
    • Excellent understanding of digital marketing concepts and best practices
    • Experience with social media, Google Ads, email campaigns and SEO/SEM
    • Knowledge of web analytics tools (e.g., Google Analytics, Data Studio etc.)
    • Skills and experience in creative content writing
    • Analytical mindset and critical thinking
    • Good Microsoft Excel and PowerPoint skills
    • Excellent communication and interpersonal skills
    • BSc/BA in marketing or relevant field

    Method of Application

    Interested and qualified? Go to Publicis Groupe Africa on jobs.smartrecruiters.com to apply

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