Head Of Public Relations at Jiji

ABOUT THE ROLE

• We are looking for a Public Relations Head who will handle all aspects of planned publicity campaigns and PR activities for Jiji Ghana.

KEY RESPONSIBILITIES

•  Develop PR campaigns and media relations strategies
•  Planning publicity strategies and campaigns
•  Creating, managing, and optimising the reports based on KPI metrics
•  Track performance of campaigns by key metrics
•  Undertaking relevant market research
•  Track media coverage and follow industry trends
•  Organise and attend PR events and serve as company spokesman
•  Building positive relationships with stakeholders, media, and public
•  Edit and update promotional material and publications e.g. brochures, videos, social media posts, etc
•  Seek opportunities for partnerships, sponsorship, and advertising

ACADEMIC QUALIFICATIONS & SKILLS

•  Degree/ Diploma in Communications and Public Relations.
•  Proven experience as a Public Relations Officer or a similar role for 3 years
•  Established professional relationships with media agencies in Ghana
•  Understanding social media and solid experience working with bloggers
•  Clear understanding of the main brand metrics and ways of their improvement
•  Experience with developing creative campaigns would be a plus
•  Multitasking skills
•  Copywriting skills
•  Skills of managing team
•  Event management and organisation
•  Understanding of how researchers are conducting
•  Skills of a moderator/ in-depth interviewer would be a plus