Private Sector Engagement Specialist at FHI 360

JOB SUMMARY:

• The Private Sector Engagement Specialist will be a member of the project team and work with regional and local NGO partners, Ghana Health Service, non-governmental organizations, community organizations, USAID, and others to achieve the successful implementation of the project.
• The Private Sector and Engagement Specialist will work under the oversight of the Organizational Development and Capacity Building Specialist to provide specialized technical assistance to the Ghana Health Service, local NGO’s, USAID Implementing partners, and partner organizations to design, development, and implement mass and social media-focused health promotion, behavioral change, advocacy, public relations, and private sector engagement.

KEY RESPONSIBILITIES:

• Develops and implements private sector engagement strategies and approaches to mobilize resources and support for positive health behaviors from the private sector in alignment with the project’s goal of increasing the uptake of key health behaviors.
• Leads the private sector outreach to engage a wide cross-section of companies, media outlets, radio/TV stations, commercial enterprises etc. to provide in-kind and financial support to help improve the health and well-being of Ghanaians and the larger public health agenda.
• Draft and edit reports, press releases, communication products (flyers, posters, leaflets, booklets, health worker job aids, social media posts, newsletters etc.) and other documents as required to mobilize the private sector to engage in promoting key health behaviors publicly and in the workplace.
• Must show demonstrated ability to create public private partnerships for social good.
• Negotiates terms and conditions of public-private partnerships, their creation and their sustainability.
• Must be able to solicit support and engagement of the private sector to prove support as part of a corporate social responsibility initiative to augment the public health goals of the project.
• Responds to the specified deliverables and goals of contracts and grant agreements, ensuring achievements in a timely manner and in full support and compliance with FHI360 contractual agreements.
• Completes detailed strategy write-ups, work plans, and delivers quarterly reports and all other reporting requirements.
• Oversees the work of consultants and subcontractors, as required.
• Liaises and manages partner organizations involved in country program activities and builds capacity of local organizations and others to interface and engage the private sector in a collaborative fashion.

Minimum Requirements

• S/he must have a minimum of a university degree (Master’s degree preferred) in communication, social science, behavioral change communication, strategic communication, journalism, public relations, marketing, or related field.
• 4-8 years of experience in implementing and managing public relations, radio/tv programming, private sector engagement branding/marketing communication or health advocacy projects or campaigns in Ghana.
• The ideal candidate must have demonstrated experience in planning and implementing strategic media campaigns for local and national brands and has built and managed social media platforms in the past.

Specific Knowledge Requirements:

• Knowledge of state-of-the-art public relations, private sector engagement, marketing, social and behavior change communication models and strategies and their practical application.
• Technical knowledge of one or more of the health topic areas (MNCH, FP, malaria, WASH, nutrition, Covid-19) is desirable.
• Demonstrated experience in the development and use of multi-media communications
• Ability to synthesize and translate technically complex information into plain language communication products. Work in low-literacy settings a plus
• Demonstrated ability to work, communicate, and build rapport with a variety of professionals in academia, industry, private sector, government, non-governmental organizations, and leading multi-media communications teams
• Field experience in developing and implementing social and behavior change communication, advocacy and public relations projects and programs in Africa and/or other regions that have demonstrated impact, at scale
• Demonstrated ability in working with public relations, marketing, social media, and mass media outlets (broadcast TV and radio stations/networks, tik toc, Facebook etc. )
• Understanding of widely accepted formative research, pretesting, and monitoring and evaluation methodologies for effective communication and public relations/advocacy campaigns
• Demonstrated strong technical, programming and management skills.
• Proven ability to work as an effective team member.
• Excellent oral/written communication skills in English and one or more additional local languages a plus.
• Demonstrated interpersonal and negotiation skills and experience working in collaboration with partners, donors, and NGOs.
• Ability to set priorities while multi-tasking, and meet deadlines.