Senior Communications Officer at Africa Trade Insurance Agency

The incumbent is responsible for the overall management of the ATI’s brand. This involves reputational management, marketing and public relations activities.

PRIMARY RESPONSIBILITIES:

•  Manage the department’s annual and AGM budgets;
•  Create and implement an annual communication strategy;
•  Manage the production and distribution of reports, presentations, press releases and announcements produced by ATI;
•  Write and edit press releases, in-house newsletters, presentations, speeches, articles, promotional material and annual reports;
•  Produce ATI’s annual report, which includes coordinating input from management and all stake-holders and production;
•  Work with HR to create an internal communications plan that will incorporate targeted messaging to help foster an environment of transparency and unity;
•  Plan and implement PR campaigns;
•  Act as the company’s spokesperson when required;
•  Media management – develop and maintain good working relationships with the media, including domestic and international newspapers, magazines, radio and television;
•  Expand media database to include contacts at top-tier international media outlets;
•  Work with the Underwriting and relevant departments in reviewing, updating, and producing marketing brochures, handouts, and multimedia and digital products;
•  Answer enquiries from individuals, journalists and other organizations; and
•  Manage organization of special events, such as ATI’s annual international Roundtable, AGM-related activities, office launches, workshops, press conferences and exhibitions.

Qualification Required & Experience

•  Master’s degree in Communications, Marketing, Public Relations or related field
•  Bachelor’s degree in Communications, Marketing or Public Relations or related field Professional Qualification
•  Professional qualification in Communications, Marketing or Public Relations

Experience

•  Minimum eight (8) years of relevant full time professional experience in PR and communications work
•  Experience working in an international financial institution, an investment insurance environment and a multi-cultural environment will be an asset Skills and Attributes
•  Knowledge and experience in marketing;
•  Demonstrated ability to synthesize complex issues into clearly written articles, speeches and press releases;
•  Demonstrated skills in creating and implementing communications strategies in large institutions; and
•  Experience in designing and implementing short, long-term strategic marketing and/or PR plans.