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  • Posted: Jan 6, 2020
    Deadline: Jan 7, 2020
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    MTN is a leading emerging market operator, connecting subscribers in 22 countries in Africa, Asia and the Middle East. The MTN Group is listed on the JSE Securities Exchange in South Africa under the share code: MTN. As of 30 June 2013, MTN recorded 201.5 million subscribers across its operations in Afghanistan, Benin, Botswana, Cameroon, Cote dIvoire, Cy...
    Read more about this company

     

    Senior Manager, Brands and Communications

    The Senior Manager, Brands and Communications at MTN Ghana is tesponsible for contributing to the overall MTN Brand performance through superior brand positioning, an integrated TTL brand communications, a TTL engaging digital media and event sponsorship strategies.

    Division: Marketing

    Department: Brands & Communications

    Location: Accra

    Position: Senior Manager Brands & Communications

    Level: MTN Level 3H

    Reports to: Chief Marketing Officer

    Job Role

    • Lead the execution of MTN Ghana marketing strategy which includes input into the MTN Ghana business plan and the execution of the strategies there off, including the following: ü Brand positioning (ATL, Print, OOH, digital & Customer Connection touch points)
      • Brand communication across all relevant media channels including Digital/social media
      • Media Profiling and Intelligence (Customer/Consumer & Products)
      • Alignment to Mission, Vision and Strategic themes
    • Developing and Implementing a 360 Communications plan to impact Brand awareness and recognition for the Business across all its portfolios Consumer, Mobile Financial Services (MFS), Enterprise and Digital.
    • Develop relationship with key media to ensure growth in coverage both online and offline.
    • Communicate the Brand to internal customers and stakeholders alike ensuring MTN compliance standards
    • Provide accurate, timely and actionable research/analysis on: Advertising media landscape, Media Inflation, social media trends, Brand Tracking Reports etc.
    • Lead through end to end project management the delivery of MTN Ghana’s events, sponsorships, media concepts etc. to ensure a return on investments both financially and to the brand.
    • Build a clear and coherent Customer and Competitor Knowledge insights for decision making across the entire customer touch points.
    • Advice on reporting systems and reports to be incorporated into business and update the leadership on customer and competitor reports for decision making.
    • Liaise with Customer Relations division in addressing digital channel/social media engagement with the brand and Customers
    • Provide of ongoing and ad hoc reports on key Customer Experience elements of the business.

    Context:

    • Dynamic and highly competitive telecommunication & ICT industry
    • Highly regulated environment
    • Performance driven environment
    • Customer base intelligence required for customer management
    • Market and Segment insights key to deliver a differentiated Brand positioning and offering
    • Active external stakeholder engagement with regards to Brand Communication

    Education:

    • Bachelor’s Degree in Business and other related qualifications
    • Post Graduate degree (Marketing and Brand Communications preferably) is an added advantage

    Experience:

    • 8 years multi-faceted marketing experience with corporate / multinational organizations
    • A minimum of 5 Years at Managerial Level with exposure to Brands & Communication management
    • Experience in brand positioning aligned to market and market trends

    Professional/Technical competencies: 

    • Communication & Messaging
    • Appreciation of the telecommunications ecosystem
    • Project management
    • Research and Statistical analysis and interpretation
    • Brand management
    • Business risk management (Marketing, branding, reputation)
    • Knowledge of issue management strategies and crisis communication
    • Media relations management
    • Quality assurance
    • Strategic agility

     

    go to method of application »

    Supervisory Contractor, Mobile Money Sales

    The Supervisory Contractor,  Mobile Money Sales at MTN Ghana is responsible for implementing value proposition of Mobile Money services to merchants, agents and stakeholders within a geographic territory.

    Division: Mobile Financial Service

    Department: Commercial

    Location: Upper East

    Position: Supervisory Contractor Mobile Money Sales

    Level: Direct Contract

    Reports to: Manager, Mobile Money Implementation

    Job Role

    • Work with Implementation Manager to develop and review implementation plans for assigned territory.
    • Ensure sustained relationship with existing and potential merchants.
    • Introduce and sell value proposition of newly launched service to merchants.
    • Supervise day to day activities of field registration agents within territory.
    • Execute business initiatives within assigned territory.
    • Undertake, compile market intelligence/business developments.
    • Responsible for service activation, availability and visibility in assigned territory.
    • Execute subscriber and merchant recruitment plans, monitor performance and champion improvement plans within assigned territory.
    • Report weekly sales activities to Manager.

    Context:

    • Dynamic and highly competitive telecommunication & ICT industry
    • Highly regulated environment
    • Performance driven environment
    • Diverse cultural environment
    • Group best practices & standards alignment
    • Regionalization structure implication
    • Supply market demographics
    • Opco specific restrictions on local content

    Education:

    A Degree in Marketing or in any related field.

    Experience:

    3 years outstanding performance in Field Sales Management 

    Method of Application

    Interested and qualified applicants should send their Curriculum Vitae by 7th January, 2020 to:

    Email: [email protected]

    Kindly indicate the Position (exact role you are applying for) in the email subject and note that only shortlisted applicants will be contacted.

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