Brand Manager at Proten International

Proten International is recruiting for a client a Multinational FMCG in the Agricultural industry
Location: Ghana

Employment type: Full time

KEY RESPONSIBILITIES

• Brand Manager will be responsible for the organizations brand growth and strategy in line with the company’s target
• Oversees the brand’s marketing life cycle.
• Responsible for coordinating the brand’s activities – sales, advertising, promotion, marketing research and distribution.
• Conducts market research and identify and track market trends.
• Manage brand identity across all the company’s marketing initiatives and
• Assist with product development, pricing and new product launches as well as developing new business opportunities, Competitor and customer insights analysis etc. Have adequate industry knowledge and impact of Branding on Top-line growth

Qualification and Experience

• Postgraduate in Business Management or MBA
• The candidate must have worked as at least 4-5 years in the FMCG industry