Email Marketing (Volunteer) at SkilledUp Life

About the opportunity

• We are seeking a talented and driven Volunteer Email Marketing Manager to join our team. The successful candidate will be responsible for managing and executing email marketing campaigns, managing email databases, and creating newsletters to promote our brand and keep our customers informed about new products and events.

Key responsibilities

• Identify target audience and grow our email list.
• Manage and execute email/SMS marketing calendar and ensure alignment with business priorities.
• Design and implement direct email marketing campaigns.
• Proofread emails for clarity, grammar, and spelling.
• Ensure mobile-friendly email templates.
• Write newsletters including all company updates.
• Upgrade email templates using graphics, personalization, and advanced features.
• Ensure prompt and accurate communication with clients via email to minimize unsubscribes.
• Create email databases for lead generation.
• Analyze campaign performance and suggest improvements.
• Report on sales revenue generated from email marketing efforts.
• Ensure emails follow industry policies and best practices.

Requirements and skills

• Proven work experience as an Email Marketing Manager or Digital Marketing Specialist.
• Hands-on experience with HTML and content management systems.
• Proficiency in marketing automation technology.
• Knowledge of SEO/SEM and Google Analytics.
• Familiarity with analytical and database tools.
• Excellent written communication and copywriting skills.
• Strong project management skills.
• Ability to work under tight deadlines.
• BSc degree in Marketing or a relevant field is a plus.

Skills:

• Email Marketing.
• Campaign Marketing.
• Communication Skills.
• Marketing Automation.
• Strategic Thinking.
• Web Analytics.
• Testing.
• Template Creation.
• Content Creation.