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  • Posted: Oct 4, 2022
    Deadline: Not specified
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    PalmPay is a company that provides a payment app. Its solution allows users to send cash between friends and pay for airtime and bills. With it, people can earn rewards every time they spend with PalmPay.
    Read more about this company

     

    Senior Content & Product Analyst

    Job Roles & Responsibilities

    • Working on a wide variety of exciting content projects, including in-app (UX) copies,in-app notification & sms message promotional copies, in-app activties & compaign copies
    • Staying up-to-date with the current best parctices in content, and reviewing competitor blogs to compare their activities with ours
    • Staying up-to-date with competitors’ campaigns and promotion activities, and generating insights which promotion activities should be done to acquire new users and activate dormant users to HQ team
    • Generating insight in feature optimization and which new features should be built in based on user survey, market research and competitors’ feature research
    • Conducting user survey face to face and on calls on regular basis and generating insightful report to HQ team
    • Explain product updates and changes to internal teams and other stakeholders


    We Are Looking For(Requirements)

    • At least 3 years of experience in a similar role for building consumer products, ideally on mobile, preferably in top tech companies
    • Excellent copywriting skills in English with ability to write creative copy that includes effective keyword placement
    • Proven experience with consumer-facing apps
    • Rich experience in conducting user survey and market survey
    • Have strong empathy and always put yourself in users’ shoes
    • You’re motivated and not scared by new challenges

    Method of Application

    Interested and qualified? Go to Transsnet Payments Ghana Ltd (PalmPay) on www.linkedin.com to apply

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